Woodfrog Bakery
301 Coventry St, South Melbourne, Victoria, 3205

Known for
Why Choose Woodfrog Bakery?
Woodfrog Bakery is known across South Melbourne for its handmade sourdough and fruit loaves, all baked fresh daily with long fermentation. The team take time to guide customers through the range, including spelt and pumpkin varieties, and deliver good value alongside a friendly, practical service that prioritises fresh bread over frills.
About Woodfrog Bakery
Woodfrog Bakery is a South Melbourne bakery known for its sourdough, and it's easy to find across the road from the South Melbourne Market. Woodfrog Bakery serves customers across multiple locations in Melbourne, all built on handmade loaves baked fresh daily using long fermentation.
Sourdough is the heart of it. There's a good range of loaves, from a white sourdough that toasts beautifully to pumpkin and spelt versions. One local who finds wheat hard to digest was talked through the options by a friendly member of the team and left with a spelt loaf that sat easily and tasted great. Another buys the pumpkin loaf several times a week, has it sliced and keeps it in the freezer for toast. Beyond sourdough, the fruit loaf is made with figs and apricots rather than the usual raisins, and the olive loaf has a soft inside with a proper crust. Baguettes, bagels, focaccia and the occasional hot cross bun round out the bread side.
The pastries include the almond croissant, pain au chocolat and soft fruit buns. Vegan-friendly options are on offer, and there's takeaway and coffee if you want something to eat on the go. Expect to pay by card or phone without any fuss.
Locals mention that the bread is fresh from the oven and fairly priced, and the staff come up again and again as friendly and happy to explain what's what. Some people travel a fair way for a loaf and stock up for the freezer. One customer mentioned that baked goods bought later in the day hadn't had the crunch and flakiness of something just out of the oven. If you're after the best of the baguettes and croissants, going earlier in the day is the sensible move.
It's open daily, though it's worth checking the hours before you head in. For sourdough in South Melbourne, this is a solid place to start.
Location
What Customers Say on Google
“One of the older gentlemen on the team kindly took the time to explain each of the sourdough options to me.”
“The bread in the window looked too delicious to missed it, so I brought a fruit loaf yesterday. It's the best one i I've ever had ❤️ they used figs and apricots, maybe some pear....instead of rasin.”
“EVERYTHING was fresh, yummy and not at all expensive!! The staff was friendly and the bakery has a vast choice of bread and little treats.”
Source: Google Reviews
Frequently Asked Questions About Woodfrog Bakery
Woodfrog Bakery is known for its sourdough, with a good range of loaves including white sourdough, pumpkin, spelt and olive. The white sourdough toasts beautifully, the pumpkin loaf is popular enough that some buy a few at a time, and the fruit loaf with figs and apricots is a favourite too. It's located across the road from South Melbourne Market.
Woodfrog Bakery offers a spelt sourdough that's been recommended to customers who find wheat hard to digest, with staff happy to talk through the different loaf options. The bakery also lists vegan options, so it's worth asking the team in person about what suits your particular needs on the day.
Beyond its sourdough loaves, Woodfrog Bakery is known for almond croissants, fruit loaf, baguettes and pain au chocolat, plus coffee to go with your pastry. It also takes card, debit and contactless payments, and everything is geared towards fresh, handmade takeaway baking rather than sit-down dining.
Many visitors describe Woodfrog Bakery as good value, with fresh bread and pastries at prices they consider fair for the quality. For current pricing on loaves, croissants or coffee, it's best to ask the bakery directly or check in store.
Woodfrog Bakery sits across the road from South Melbourne Market, making it an easy stop before or after a market visit. It's set up mainly for grabbing a loaf or pastry and going, rather than sitting in, and is popular with both locals and visitors to the market.
Contact Details
- Address
- 301 Coventry St, South Melbourne, Victoria, 3205
How Woodfrog Bakery Compares
in South Melbourne
More reviews than 71% of bakeries in South Melbourne
Known for Sourdough: 1 of 2 in South Melbourne
Good Value: 1 of 6 in South Melbourne
Opening Hours
- Monday
- 7am-5pm
- Tuesday
- 7am-5pm
- Wednesday
- 7am-5pm
- Thursday
- 7am-5pm
- Friday
- 7am-5pm
- Saturday
- 7am-5pm
- Sunday
- 7am-5pm
Business Details
- Service Options
- Takeaway
- Payment Methods
- Credit cards, Debit cards, NFC mobile payments
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